From this blog post from editor, Chris Jones, I learned that when I edit the trailer for our film I need to make sure that the story I want to tell is clear and that the trailer follows the journey of one character, if there are any well known actors then I should put some screen time on them in order to attract an audience more. I need to make sure I know how I would want an audience to feel when watching so that I can stick to that when I am editing the trailer, I also need to make sure that text graphics help with the theme or story of the trailer and they are not just there unneccesarily. Be very concise with clips and I need to make it so clips don't 'out stay their welcome', clips that I use in the trailer shouldn't be as long as they would be in the film; this aplies to dialogue as well, only have essential lines if any is used. Voice overs are also optional. A good length for our trailer would be between 90 seconds and 2 minutes, hollywood trailers are usually around 2 minutes 30 seconds, but many consider these too long and they contain too much information, so keep is short and concise. The music is one of the most important parts of the trailer and the wrong music can ruin the trailer, one of the pieces of advise that applies to our film most is that if we have a low budget and little to no money, use music libraries and find musicians that would want to build their portfolio and would want to write us a unique piece of music for our film. If I am unsure about the music then don't hesitate to change it and find one that I am sure about.
The article gave me lots of important points that will really help me to edit the trailer specifically and a lot of the points can be applied to low budget productions such as ours, this means I will have some good pointers to remember in order to make our trailer look professional and achieve the same feel and look of a professional product that would be seen alongside main stream trailers.
Music is also something that is very important and can be used in order to spark the viewer's interest. I learned that I shouldn't just use music that is constantly loud or built up, or use music that just keeps building constantly. I need to use music that spikes in places and then builds up and has lots of ups and downs as this will keep the viewer "on their toes" and this of course will make the trailer a lot more interesting to watch. I also need to edit the music to fit what I want from the trailer and not edit to the music.
Another video that I found on YouTube gave me a few key points to remember while editing which will make me take more time while editing and make sure that what I am doing looks good and fits what I am trying to create. The first point that was brought up was the pace and the tempo of what I am editing, I need to make sure that the trailer is the correct pace at the correct time, if it is too slow people will lose interest but if it is too fast people won't know what is going on and will become confused. The next point is to use the right take, make sure I use the take that gets the emotion and acting the trailer needs. This is much easier in a trailer as I can combine cuts from multiple takes in order to create the effect and the scene that I want as only small parts of a scene will be used at any one time. The third point doesn't really apply to me directly but I can take the point that I will need a large quantity of clips in order to be able to construct my trailer the way that our group envisions it, rather than having not enough footage and having the pace be way too slow for our genre. Again, the fourth point of multiple audio sources isn't really applicable to me but I will need to make sure that I have the right audio for my trailer as it is very important in creating mood and emotion for the viewer and it really helps to create an interest in the film being presented. The last point is the most important point, I am the last person that will control how the film looks, anyone else's mistakes i can fix and point out in the edit, but any of my errors will show up in the final product and can spoil the look of the trailer and there is no one to check my work after I'm done. This means I need to check my work multiple times before I render out the trailer and before I submit it to get feedback from the class.


























































